Thanks to Neate Sager, Queen's alumnus and author of Out of Left Field for a nice summary of the recently-released report on Queen's athletics and recreation Bleeding Tri-Colour: a whole new game for Golden Gaels
Acting Athletic Director at Carleton Jennifer Brenning, my personal choice to get the official head job which should be announced shortly, has announced an apparel deal with Russell Athletics and a marketing deal with Prime Time Marketing an organization specializing in sports marketing. Ravens announce partnership with Russell Athletic and Prime Time Marketing
Again another progressive move by Carleton, outsourcing key elements of their operation to specialized organizations, further positioning the university to reduce their reliance on public funding for their athletic programs. This is the first and only such deal for an Ottawa-based university and should help increase brand awareness for the Ravens which only recently brought on men's hockey and does not field a football team. Interestingly, Brenning is a graduate of the University of Ottawa and moved over from that university a few years ago to become a key driver of programs and strategy at Carleton. Congratulations to Jennifer and team. Meanwhile across town.....
They're floating the idea of a spring-summer pro league in the Maritimes as Chris Cochrane from the Halifax Chronicle-Herald reports Summer pro hoop league great idea
In what could be described as Canada's version of Rick Pitino going to Louisville after leading arch-rival Kentucky, former St. FX stalward Augy Jones, who played for the X-Men in the late 80's and then was on staff for a national championship, has been named to the coaching staff at heated X rival St. Mary's Huskies. Chris Kallan of the Halifax Daily News reports Jones joins SMU Huskies 'Seemed like perfect fit'
Entering its 26th consecutive year, the Penticton basketball camp has attracted UBC's Kevin Hanson as a headliner this summer Hanson headlinging at Penticton Camp
FIBA NEWS: USA Basketball is in the news this morning as the Senior Men's team has announced officially that LeBron James will represent his country at the FIBA Americas Olympic qualifying tournament in Las Vegas this August. As well, USA Basketball's U19 team begins tryouts today and will face the Chinese senior national team and compete in the Global Games in Dallas as a precursor to the FIBA U19 World Championships in Serbia as the following article outlines USA - 18 players set to participate in USA U19 team trials
1 comment:
As a uOttawa alumnus and a follower of Gee Gee sports, it has been a source of continuing fustration, to me, as to why Ottawa does such a poor job of marketing their teams. Have they not been on a branding campaign for the university for some time? It would seem a natural fit to use the Gees Gees to help carry the brand to the public.
I can only hope that recent moves by Carleton such as partnering with Scotiabank Place to get the CIS b-ball tournament: and this new deal with Russell will light a fire under uOttawa. I won't hold my breath though, as I have been disappointed to many times by the lack of marketing effort for the Gee Gees.
Post a Comment